Content oriented web services

Excellent user experience and stylish appearance are the icing on top of your content. Content marketing in a digital environment requires up-to-date features from your website. For example, mobile usability, shareability and search engine friendliness are crucial for a website designed according to the Content first principle.

We provide digital services from beginning to end – we take care of projects from planning to technical implementation. We use WordPress, and HubSpot COS to build websites. Custom made sites are an option too. The best results are achieved when the website project is implemented according to a Growth-Driven Design model resulting in a constantly evolving site.

 

Growth-Driven Design model

Traditionally, websites are renewed every two to three years as huge one-off projects. The bigger the project, the more likely it is that the schedule and the budget will have to bend. In the worst-case scenario, the new website is already outdated when it is launched.

We use a Growth-Driven Design model, which has reached popularity all over the world, to solve these problems. The GDD model is about moving forward fast and light. In the first phase, only the most important parts of the site are renewed and launched. In this way, the starting costs are very reasonable.

In the second stage, the framework for the monthly development work is created. The development work in this sense means the continuous analysing of the site’s data and using the data to guide the changes. The amount of guessing and opinions will decrease as data will let you know in which direction the site and its content should be developed.

GDD model requires less investment in the beginning compared to the traditional website renewal. For this reason, it is a less risky method that brings in better results.